Read how Centific’s frontier AI data foundry platform is empowering businesses to achieve remarkable results with AI.
Case Studies
Read how Centific’s frontier AI data foundry platform is empowering businesses to achieve remarkable results with AI.
Read how Centific’s frontier AI data foundry platform is empowering businesses to achieve remarkable results with AI.
Case Studies
Case Studies
Global leader in smartphones, tablets, and music
Global leader in smartphones, tablets, and music
Global leader in smartphones, tablets, and music
Model fine-tuning
Supervised fine-tuning
Supervised fine-tuning
Domain expertise
Domain expertise
Data curation
Data curation
Foundational models
Foundational models
Centific trained a foundational model at scale by employing PhD-level domain experts and data scientists for the collection, curation, and testing of complex, high-quality code.
Centific trained and scaled a foundational model, using platform-driven AI orchestration and PhD-level domain experts to curate specific and contextualized prompt-response pairs.
Centific trained and scaled a foundational model, using platform-driven AI orchestration and PhD-level domain experts to curate specific and contextualized prompt-response pairs.
Problem
Challenge
Challenge
The client needed vast amounts of high-quality human-generated data across multiple languages—each with stringent quality standards.
The client required vast amounts of high-quality, human-generated data across multiple languages—each adhering to stringent quality standards.
The client required vast amounts of high-quality, human-generated data across multiple languages—each adhering to stringent quality standards.
Solution
Solution
Solution
Centific maximized the value of existing process automation and streamlined the rapid acquisition of domain-certified human experts.
Centific’s platform streamlined and enhanced the client’s process automation, enabling the rapid acquisition and integration of domain-certified human expertise.
Centific’s platform streamlined and enhanced the client’s process automation, enabling the rapid acquisition and integration of domain-certified human expertise.
Results
Results
Results
The client experienced substantial improvements in the quality and usability of its GenAI training data, allowing for greater flexibility and control.
By deploying various features of Centific’s platform, the client improved the quality and usability of its GenAI training data, providing greater flexibility and control.
By deploying various features of Centific’s platform, the client improved the quality and usability of its GenAI training data, providing greater flexibility and control.
Challenge
Challenge
Microsoft needed a systematic method of measuring and ranking responses per level of harm across foundational model iterations and parameters.
Microsoft required a systematic method for measuring and ranking responses by level of harm across foundational model iterations and parameters.
Microsoft required a systematic method for measuring and ranking responses by level of harm across foundational model iterations and parameters.
Solution
Solution
Centific developed customized tracking interfaces, certification and training processes, and policy-aligned taxonomies to improve safety.
Centific’s platform provided customized tracking interfaces, certification and training processes, and policy-aligned taxonomies to enhance safety.
Centific’s platform provided customized tracking interfaces, certification and training processes, and policy-aligned taxonomies to enhance safety.
Results
Results
The project resulted in substantial improvements to the safety and reliability of Microsoft’s GenAI models and applications.
The project resulted in substantial improvements in the safety and reliability of Microsoft’s GenAI models and applications.
The project resulted in substantial improvements in the safety and reliability of Microsoft’s GenAI models and applications.
Microsoft
Microsoft
Domain expertise
Domain expertise
Multi-turn red teaming
Multi-turn red teaming
Semi-automated harm grading
Semi-automated harm grading
Safe AI
Safe AI governance
Safe AI governance
Centific developed a method to systematically measure and rank harm within multiple versions of customers’ foundational models while tracking model iterations and parameters.
Centific’s platform enabled the systematic measurement and ranking of harm within multiple versions of the client’s foundational models while tracking model iterations and parameters.
Centific’s platform enabled the systematic measurement and ranking of harm within multiple versions of the client’s foundational models while tracking model iterations and parameters.
Challenge
Challenge
Before the client could publicly launch its chatbot, the client’s development team needed to improve the chatbot’s safety mechanisms.
Before the client could publicly launch its chatbot, the development team needed to improve the chatbot’s safety mechanisms.
Before the client could publicly launch its chatbot, the development team needed to improve the chatbot’s safety mechanisms.
Solution
Solution
Using Centific’s SafeAI framework, our teams annotated data-run workstreams, using RLHF and supervised fine-tuning across a variety of modalities.
Using safe AI frameworks within Centific’s platform, our teams implemented annotated data-run workstreams, RLHF, and supervised fine-tuning policies across modalities.
Using safe AI frameworks within Centific’s platform, our teams implemented annotated data-run workstreams, RLHF, and supervised fine-tuning policies across modalities.
Results
Results
The client reported higher levels of both safety and performance, leading to a more fulfilling and enjoyable online shopping experience.
The client reported significant improvements in both safety and performance, leading to a more fulfilling and enjoyable online shopping experience.
The client reported significant improvements in both safety and performance, leading to a more fulfilling and enjoyable online shopping experience.
World’s largest ecommerce company
World’s largest ecommerce company
RAG pipelines
RAG pipelines
Safe AI
Safe AI governance
Safe AI governance
RLHF
RLHF
Supervised fine-tuning
Supervised fine-tuning
LLM
LLM
Centific fine-tuned a large-scale RAG system using LLMs for an interactive and safe conversational experience, helping customers find answers to product questions across categories.
Centific employed a platform-driven approach to fine-tune a RAG system using LLMs for an interactive conversational experience, helping customers find answers to product questions across categories.
Centific employed a platform-driven approach to fine-tune a RAG system using LLMs for an interactive conversational experience, helping customers find answers to product questions across categories.
175
20
20
K
K
stores participated
conversations of five turns or more
conversations of five turns or more
75
700
700
+
+
labor hours saved per week
certified SMEs recruited in two weeks
certified SMEs recruited in two weeks
$180
16
16
M
shrinkage reduction per year
markets served
markets served
Challenge
Challenge
The client needed vast amounts of high-quality, human-generated data across multiple languages—each with stringent quality standards.
Inventory shrinkage at the point of sale was a $300M problem. The client needed a way to recognize, define, and reduce how and where that shrink happens.
Inventory shrinkage at the point of sale was a $300M problem. The client needed a way to recognize, define, and reduce how and where that shrink happens.
Solution
Solution
Centific maximized the value of existing process automation and streamlined the rapid acquisition of domain-certified human experts.
Centific’s platform enabled the integration of one IP camera per checkout lane, using NVIDIA edge computing for real-time communications, with minimal training required.
Centific’s platform enabled the integration of one IP camera per checkout lane, using NVIDIA edge computing for real-time communications, with minimal training required.
Results
Results
The client experienced substantial improvements in the quality and usability of its GenAI training data, allowing for greater flexibility and control.
Automated early detection of potential inventory shrinkage during transactions resulted in reduced inventory loss and substantial savings.
Automated early detection of potential inventory shrinkage during transactions resulted in reduced inventory loss and substantial savings.
Leading home improvement retailer
Leading home improvement retailer
Computer vision
Computer vision
Inventory shrink reduction
Inventory shrinkage reduction
Inventory shrinkage reduction
Real-time inventory monitoring
Real-time inventory monitoring
Loss prevention
Loss prevention
Centific helped the client achieve a $180 million reduction in shrink at point of sale by integrating a custom computer vision platform.
Centific's platform empowered the client to reduce inventory shrinkage and enhance loss prevention through the deployment of an advanced computer vision solution.
Centific's platform empowered the client to reduce inventory shrinkage and enhance loss prevention through the deployment of an advanced computer vision solution.
175
175
stores participated
stores participated
75
75
labor hours saved per week
labor hours saved per week
$180
$180
M
M
shrink reduction per year
shrinkage reduction per year
shrinkage reduction per year
Challenge
Challenge
Existing architecture limitations like poor scalability, lack of agility, and high maintenance costs were restricting growth and straining resources.
Existing architecture limitations, such as poor scalability, lack of agility, and high maintenance costs, were restricting growth and straining resources.
Existing architecture limitations, such as poor scalability, lack of agility, and high maintenance costs, were restricting growth and straining resources.
Solution
Solution
Centific modernized the client’s infrastructure through a containerized, micro-services architecture built with reliability and efficiency at heart.
Centific’s platform modernized the client’s infrastructure through a containerized, microservices architecture, built with reliability and efficiency at its core.
Centific’s platform modernized the client’s infrastructure through a containerized, microservices architecture, built with reliability and efficiency at its core.
Results
Results
These improvements empowered the client to improve productivity, accelerate UI rollouts, and enhance scalability and reliability.
These improvements empowered the client to enhance productivity, accelerate UI rollouts, and improve scalability and reliability.
These improvements empowered the client to enhance productivity, accelerate UI rollouts, and improve scalability and reliability.
Global consumer packaged goods company
Global consumer packaged goods company
Digital transformation
Digital transformation
Infrastructure cost reduction
Infrastructure cost reduction
Cloud migration
Cloud migration
Platform modernization
Platform modernization
Centific reduced data infrastructure costs by 50% through cloud migration and financial platform modernization, accelerating digital transformation from SAP HANA infrastructure to Azure SQL and modernizing the client’s global financial platform.
Centific’s platform reduced data infrastructure costs through cloud migration and financial platform modernization, accelerating digital transformation from SAP HANA to Azure SQL.
Centific’s platform reduced data infrastructure costs through cloud migration and financial platform modernization, accelerating digital transformation from SAP HANA to Azure SQL.
50
50
%
%
increase in speed
increase in speed
20
20
%
%
reduction in infrastructure costs
reduction in infrastructure costs
$180
M
shrink reduction per year
Challenge
Challenge
The client needed to meet strict project demands for high-quality, quick-turnaround prompt authoring and grading tasks for LLM fine-tuning.
The client needed to meet strict project demands for high-quality, quick-turnaround prompt authoring and grading tasks for LLM fine-tuning.
Solution
Solution
Centific sourced, trained, certified, and onboarded a global team of more than 700 subject matter experts (SMEs).
Centific’s platform enabled the onboarding of a global team of more than 700 subject matter experts (SMEs), helping to ensure efficient and scalable operations.
Centific’s platform enabled the onboarding of a global team of more than 700 subject matter experts (SMEs), helping to ensure efficient and scalable operations.
Results
Results
Centific’s SMEs delivered thousands of prompt-response pairs for LLM fine-tuning, supporting nine different languages.
These curated and rigorously certified SMEs delivered thousands of prompt-response pairs for LLM fine-tuning, supporting nine different languages.
These curated and rigorously certified SMEs delivered thousands of prompt-response pairs for LLM fine-tuning, supporting nine different languages.
Innovative ride-sharing and mobility platform
Innovative ridesharing and mobility platform
Innovative ridesharing and mobility platform
Global talent sourcing
Global talent sourcing
LLM
LLM
Fine-tuning
Supervised fine-tuning
Supervised fine-tuning
Data labeling
Data labeling
Data curation
Data curation
Centific sourced, trained, and certified a pipeline of global talent to accelerate AI development and business growth with hundreds of AI data and localization domain specialists.
Centific employed a platform-driven approach to source, train, and certify a global talent pipeline, accelerating AI development and business growth with reliable human expertise.
Centific employed a platform-driven approach to source, train, and certify a global talent pipeline, accelerating AI development and business growth with reliable human expertise.
100
100
SMEs per locale in 8 countries
SMEs per locale in 8 countries
10,487
10,487
answers generated
answers generated
1,582
1,582
hours worked
hours worked
Challenge
Challenge
The client needed a well-connected partner to extend its existing brokerage operations support system to the APAC region.
The client needed a well-connected partner to extend its existing brokerage operations support system to the APAC region.
Solution
Solution
Centific modernized systems and data across four APAC countries with around-the-clock operational support.
Centific’s platform enabled the modernization of systems and data across four APAC countries, providing around-the-clock operational support.
Centific’s platform enabled the modernization of systems and data across four APAC countries, providing around-the-clock operational support.
Results
Results
These improvements reduced cloud consumption costs within each country while accelerating data sourcing and insight delivery.
These improvements reduced cloud consumption costs within each country while accelerating data sourcing and insight delivery.
Global leader in logistics and package delivery
Global leader in logistics and package delivery
Application modernization
Application modernization
Data modernization
Data modernization
Brokerage operations support
Brokerage operations support
Centific enabled end-to-end solution implementation for application and data modernization, facilitating the extension of a brokerage operations support system to a new global region.
Centific’s platform enabled end-to-end implementation for application and data modernization, extending a brokerage operations support system to a new global region.
Centific’s platform enabled end-to-end implementation for application and data modernization, extending a brokerage operations support system to a new global region.
$300
$300
k
k
saved in one country’s ACR
saved in one country’s ACR
10,487
answers generated
1,582
hours worked
Challenge
Challenge
The client needed to share access to information between internal and external applications to better manage transport experiences.
The client needed to share access to information between internal and external applications to better manage transport experiences.
Solution
Solution
Centific developed three complex “objects” required to articulate and describe dedicated lines of business for major customers in the US.
Centific’s platform streamlined the development of three complex “objects” to articulate and describe dedicated lines of business for major customers in the US.
Centific’s platform streamlined the development of three complex “objects” to articulate and describe dedicated lines of business for major customers in the US.
Results
Results
These improvements provided a single source of truth for data tracking, removing inefficiencies in creating and maintaining complex asset details.
These improvements provided a single source of truth for data tracking, reducing inefficiencies in creating and maintaining complex asset details.
These improvements provided a single source of truth for data tracking, reducing inefficiencies in creating and maintaining complex asset details.
Mastery
Leading enterprise transportation management system provider
Leading enterprise transportation management system provider
Digital resource optimization
Digital resource optimization
Data organization
Data organization
Application modernization
Application modernization
Centific developed a data organization and tracking solution within the client’s existing system to improve the client’s ability to efficiently and effectively match resources with user needs.
Centific’s platform enhanced data organization and tracking within the client’s existing system to efficiently and effectively match resources with user needs.
Centific’s platform enhanced data organization and tracking within the client’s existing system to efficiently and effectively match resources with user needs.
$300
k
saved in one country’s ACR
2.5
M
annotations completed
96
%
average quality score
99
%
tagging rate for products
Challenge
Challenge
Due to the sheer volume of foreign imports entering the Mexican market, the client needed to improve its AI models used for categorizing new and existing products.
Due to the volume of foreign imports entering the target market, the client needed to enhance its AI models for categorizing new and existing products.
Due to the volume of foreign imports entering the target market, the client needed to enhance its AI models for categorizing new and existing products.
Solution
Solution
Centific used our in-house platform to curate the necessary training data using a managed crowd, with all resources hired and certified within Mexico.
Centific’s platform streamlined the curation of the necessary training data using a managed crowd, with all resources hired and certified within the target region.
Centific’s platform streamlined the curation of the necessary training data using a managed crowd, with all resources hired and certified within the target region.
Results
Results
Roughly 2.5 million annotations were produced and vetted within a nine-month period, substantially improving the client’s product categorization capabilities.
Approximately 2.5 million annotations were produced and vetted within nine months, significantly improving the client’s product categorization capabilities.
Approximately 2.5 million annotations were produced and vetted within nine months, significantly improving the client’s product categorization capabilities.
World’s largest retailer
World’s largest retailer
Data curation
Data curation
Data annotation
Data labeling
Data labeling
Process semi-automation
Process semi-automation
Ecommerce AI
Ecommerce AI
Centific helped the client improve the accuracy of its product categorization capabilities by curating extensive AI training data, using local domain-certified resources and advanced quality control methods.
Centific’s platform improved the accuracy of the client’s product categorization by curating extensive AI training dataset, using local domain-certified resources and advanced quality control methods.
Centific’s platform improved the accuracy of the client’s product categorization by curating extensive AI training dataset, using local domain-certified resources and advanced quality control methods.
2.5
M
annotations completed
96
%
average quality score
99
%
tagging rate for products
Challenge
Challenge
The client needed to improve the safety and reliability of the AI assistant’s foundational model to adhere to safety and governance policies.
The client needed to enhance the safety and reliability of the AI assistant’s foundational model to comply with safety and governance policies.
The client needed to enhance the safety and reliability of the AI assistant’s foundational model to comply with safety and governance policies.
Solution
Solution
Centific assembled a team of linguistic specialists, developed a customized task interface, and curated a set of policy-aligned taxonomies.
Centific’s platform streamlined the assembly of a team of linguistic specialists, development of a customized task interface, and curation of a set of policy-aligned taxonomies.
Centific’s platform streamlined the assembly of a team of linguistic specialists, development of a customized task interface, and curation of a set of policy-aligned taxonomies.
Results
Results
The client reported improvements to the safety and reliability of its AI assistant’s capabilities and a greater understanding of potential harms.
The client reported significant improvements in the safety and reliability of the AI assistant’s capabilities, along with a deeper understanding of potential harms.
The client reported significant improvements in the safety and reliability of the AI assistant’s capabilities, along with a deeper understanding of potential harms.
Leading developer of GenAI hardware and software
Leading developer of GenAI hardware and software
Domain expertise
Domain expertise
Multi-turn red teaming
Multi-turn red teaming
Semi-automated harm grading
Semi-automated harm grading
Safe AI governance
Safe AI governance
12 domains unified
Centific assured strict adherence to safety and governance policies for a leading AI assistant product team’s foundation model through prompt authoring and multi-turn red teaming, unifying more than 12 domains in one customized interface.
Centific’s platform enhanced strict adherence to safety and governance policies for a leading AI assistant's foundational model through prompt authoring and multi-turn red teaming.
Centific’s platform enhanced strict adherence to safety and governance policies for a leading AI assistant's foundational model through prompt authoring and multi-turn red teaming.
Global leader in smartphones, tablets, and music
Supervised fine-tuning
Domain expertise
Data curation
Foundational models
Centific trained and scaled a foundational model, using platform-driven AI orchestration and PhD-level domain experts to curate specific and contextualized prompt-response pairs.
Challenge
The client required vast amounts of high-quality, human-generated data across multiple languages—each adhering to stringent quality standards.
Solution
Centific’s platform streamlined and enhanced the client’s process automation, enabling the rapid acquisition and integration of domain-certified human expertise.
Results
By deploying various features of Centific’s platform, the client improved the quality and usability of its GenAI training data, providing greater flexibility and control.
Microsoft
Domain expertise
Multi-turn red teaming
Semi-automated harm grading
Safe AI governance
Centific’s platform enabled the systematic measurement and ranking of harm within multiple versions of the client’s foundational models while tracking model iterations and parameters.
Challenge
Microsoft required a systematic method for measuring and ranking responses by level of harm across foundational model iterations and parameters.
Solution
Centific’s platform provided customized tracking interfaces, certification and training processes, and policy-aligned taxonomies to enhance safety.
Results
The project resulted in substantial improvements in the safety and reliability of Microsoft’s GenAI models and applications.
World’s largest ecommerce company
RAG pipelines
Safe AI governance
RLHF
Supervised fine-tuning
LLM
Centific helped build an AI-powered ecommerce chatbot capable of helping customers save time and make more-informed decisions through natural language queries.
20
K
conversations of five turns or more
700
+
certified SMEs recruited in two weeks
16
markets served
Challenge
The client needed an LLM to enable customers to compare and find products, receive recommendations, and ask questions in natural language.
Solution
Centific supported the client's data science team in implementing multi-turn conversation capabilities, prompt/response authoring processes, RLHF, and more.
Results
The refined version of the chatbot's model made for a friendly expert shopping assistant with an expanded knowledge of the client's products and customers.
Leading home improvement retailer
Computer vision
Inventory shrinkage reduction
Real-time inventory monitoring
Loss prevention
Centific's platform empowered the client to reduce inventory shrinkage and enhance loss prevention through the deployment of an advanced computer vision solution.
175
stores participated
75
labor hours saved per week
$180
M
shrinkage reduction per year
Challenge
Inventory shrinkage at the point of sale was a $300M problem. The client needed a way to recognize, define, and reduce how and where that shrink happens.
Solution
Centific’s platform enabled the integration of one IP camera per checkout lane, using NVIDIA edge computing for real-time communications, with minimal training required.
Results
Automated early detection of potential inventory shrinkage during transactions resulted in reduced inventory loss and substantial savings.
Global consumer packaged goods company
Digital transformation
Infrastructure cost reduction
Cloud migration
Platform modernization
Centific’s platform reduced data infrastructure costs through cloud migration and financial platform modernization, accelerating digital transformation from SAP HANA to Azure SQL.
50
%
increase in speed
20
%
reduction in infrastructure costs
Challenge
Existing architecture limitations, such as poor scalability, lack of agility, and high maintenance costs, were restricting growth and straining resources.
Solution
Centific’s platform modernized the client’s infrastructure through a containerized, microservices architecture, built with reliability and efficiency at its core.
Results
These improvements empowered the client to enhance productivity, accelerate UI rollouts, and improve scalability and reliability.
Innovative ridesharing and mobility platform
Global talent sourcing
LLM
Supervised fine-tuning
Data labeling
Data curation
Centific employed a platform-driven approach to source, train, and certify a global talent pipeline, accelerating AI development and business growth with reliable human expertise.
100
SMEs per locale in 8 countries
10,487
answers generated
1,582
hours worked
Challenge
The client needed to meet strict project demands for high-quality, quick-turnaround prompt authoring and grading tasks for LLM fine-tuning.
Solution
Centific’s platform enabled the onboarding of a global team of more than 700 subject matter experts (SMEs), helping to ensure efficient and scalable operations.
Results
These curated and rigorously certified SMEs delivered thousands of prompt-response pairs for LLM fine-tuning, supporting nine different languages.
Global leader in logistics and package delivery
Application modernization
Data modernization
Brokerage operations support
Centific’s platform enabled end-to-end implementation for application and data modernization, extending a brokerage operations support system to a new region.
$300
K
saved in one country’s ACR
Challenge
The client needed a well-connected partner to extend its existing brokerage operations support system to the APAC region.
Solution
Centific’s platform enabled the modernization of systems and data across four APAC countries, providing around-the-clock operational support.
Results
These improvements reduced cloud consumption costs within each country while accelerating data sourcing and insight delivery.
Leading enterprise transportation management system provider
Digital resource optimization
Data organization
Application modernization
Centific’s platform enhanced data organization and tracking within the client’s existing system to efficiently and effectively match resources with user needs.
Challenge
The client needed to share access to information between internal and external applications to better manage transport experiences.
Solution
Centific’s platform streamlined the development of three complex “objects” to articulate and describe dedicated lines of business for major customers in the US.
Results
These improvements provided a single source of truth for data tracking, reducing inefficiencies in creating and maintaining complex asset details.
World's largest retailer
Data curation
Data labeling
Process semi-automation
Ecommerce AI
Centific’s platform improved the accuracy of the client’s product categorization by curating extensive AI training dataset, using local domain-certified resources and advanced quality control methods.
2.5
M
annotations completed
96
%
average quality score
99
%
tagging rate for products
Challenge
Due to the volume of foreign imports entering the target market, the client needed to enhance its AI models for categorizing new and existing products.
Solution
Centific’s platform streamlined the curation of the necessary training data using a managed crowd, with all resources hired and certified within the target region.
Results
Approximately 2.5 million annotations were produced and vetted within nine months, significantly improving the client’s product categorization capabilities.
Leading developer of GenAI hardware and software
Domain expertise
Multi-turn red teaming
Semi-automated harm grading
Safe AI governance
12 domains unified
Centific’s platform enhanced strict adherence to safety and governance policies for a leading AI assistant's foundational model through prompt authoring and multi-turn red teaming.
Challenge
The client needed to enhance the safety and reliability of the AI assistant’s foundational model to comply with safety and governance policies.
Solution
Centific’s platform streamlined the assembly of a team of linguistic specialists, development of a customized task interface, and curation of a set of policy-aligned taxonomies.
Results
The client reported significant improvements in the safety and reliability of the AI assistant’s capabilities, along with a deeper understanding of potential harms.
Shape the future with us
Take the next step in your career.
© 2024 Centific. All Rights Reserved.
Shape the future with us
Take the next step in your career.
© 2024 Centific. All Rights Reserved.
Shape the future with us
Take the next step in your career.
© 2024 Centific. All Rights Reserved.